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Weight loss by hypnosis is generally widely believed to be an effective tool for limited weight loss when combined with other forms of treatment like modified diet and exercise programs. Hypnosis is a relatively new weight loss method that is only now being fully researched in terms of its long-term effectiveness. Ongoing clinical research has been documented in such professional publications as The Journal of Consulting and Clinical Psychology and The International Journal of Clinical and Experimental Hypnosis. Studies to date seem to indicate that hypnosis does help to provide assistance in learning positive eating behaviors -- and that support lasts a lifetime.